le 23 April 2018 My name is… Often disregarded, the choice of a Chinese name is however essential for a brand reputation. Why changing the name, why not using an anglicized designation? Simply because mandarin has different…
le 31 March 2018 Shuo Digital on Radio LCF Following the conference on the March 28th, we were interviewed by Christophe Tisseyre from Radio LCF – La Chine en français. In 20 minutes, we offer you an overview of…
le 29 March 2018 Conference – How to navigate between internet control and business opportunities in China ? For the launch of the Asia Club of AEGE (Association de l’Ecole de Guerre Economique) on March 28th 2018, Shuo Digital hosted a conference tackling the questions of Internet monitoring…
le 20 February 2018 Chinese New Year in the digital era February 16th marks the beginning of Chinese New Year celebrations. To celebrate this year of the dog, Chinese people are enjoying a few weeks of holidays. Almost 70 million people…
le 15 January 2018 President Macron and the French agri-food industry in China The state visit of President Macron to the People’s Republic of China, from the 8th to the 10th of January 2018, provided an opportunity for Macron to become closer to…
le 1 January 2018 QR codes’ invasion Underused in Occident, the QR code is however essential to every brand, which hopes to develop itself in China. This little square has been made unmissable by the rise of…